In the last few years, we've observed dramatic change and disruption in technology, media, information and how we all interact with it.
However, some stubbornly cling to the old way of doing things.
As we look around at local politics, most campaigns and elections continue to cling to old habits, old ideas and old methods.
One of the most glaring examples in politics, campaigns and elections is the old-fashioned political yard sign.
Like those mailers that flood old mailboxes, yard signs are incredibly annoying and even more ineffective.
How ineffective? It's not just that they don't win elections for this or that candidate, they don't even get people out to vote despite being plastered everywhere on major streets and in neighborhoods.
In fact, they have become a chronic form of pollution in our communities, waste valuable resources in our so-called environmentally-aware world and lead to all kinds of games, battles and turf wars.
However, there's two area candidates that are not waiting for the old ways to die, but are changing to new, smarter ways of thinking.
Joel Frieders, a candidate for Yorkville City Council, has ONE sign. And, he's making the most of it. He's taking his sign where necessary and having his campaign team (his family) help spread the word.
In Aurora, the highest-profile race is for Alderman-at-Large. While the incumbent who has been there for three decades is doing the old-fashioned yard signs that wobble during winter, Alderman Rick Lawrence has exactly ZERO campaign signs.
What? No campaign signs? Is it possible to win without them?
Turns out Rick Perry ran for Governor of Texas in 2010 without any and won.
Lawrence said the following:
As the recent primary in Aurora has come to an end, the insanity of the general election is getting into full swing, as illustrated by political yard signs popping up like weeds across the city.
As someone who's been an alderman for 8 years or others who have been around for decades, by now the viewers should have some idea of our approach on issues that affect taxpayers and how involved (or not) we are on the challenges that face our city, neighborhoods and schools.
While candidates who are new to running for elected office may have a different challenge, those of us who are already in elected office have a responsibility to make our case to taxpayers every day, not just remind you once every four years with a floppy billboard on your front lawn.
Even more strange are those politicians who are running unopposed and raise campaign contributions to spend on these roadside lawn ornaments more flamboyant than pink flamingos.
There's also problems of people being pressured into either having a sign or being asked why they have a sign of someone else.
It's more effective to talk to your neighbors and spread the importance of electing people who will stand up for taxpayers, solve problems and find solutions that will respect the sacrifice each of you make by paying high taxes.
Given the number of signs and the actual voter turnout during the recent primary, it's clear yard signs don't vote, don't matter and don't win.
Instead, candidates must make their case based upon issues and stop relying on "floppy billboards."
Some candidates may feel they need signs because they are either not known (never run before) or are in races that people barely know anything about (i.e. school board), but even in those cases, the signs don't make a big difference.
Rick Lawrence and Joel Frieders are demonstrating they understand that being a candidate or elected official means being willing to do things better and not just keep doing things the same old way because, well, that's just how it's been done.
However, in defense of Mayor Tom Weisner, who is putting up signs of himself even though he has no opponent, we realize it must be hard to not get the usual attention and fame he craves, so he must resort to big signs almost as large as his head to see his name.
Don't worry, Tom, look near your luxury house in Florida and you'll see this sign we made just for you so you can see your name even at your home away from home.